Business expansion: direct markets
Monday, September 02, 2013
TRI founds Direct GmbH and expands its direct end-customer business in Europe
As one of the fastest developing implant manufacturers, TRI is entering the DACH-region via direct sales and its newly created TRI Direct GmbH. With the foundation of its new entity, TRI guarantees direct service with own sales teams for the new direct markets, as well as fast deliveries from its operations hub in Freiburg, Germany. Due to this milestone, TRI is now present in the most important Western European Markets.
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